Emboss
2024
Type
Web & Visual Identity
Client
Because > EMBOSS Construction Pvt. Ltd
Info
Emboss Group, a construction firm, views workers as heroes and key brand assets. It emphasizes empathy, with a process-focused visual style with showcasing construction phases and worker contributions.
The Creative direction highlights construction's process over outcomes, using unfinished shots and worker involvement to communicate Emboss' humanized, brand-centric approach.




